ELECTRONICS • UNITED KINGDOM • SHOPIFY

Artsabers Generates +$700K Revenue in Half a Year With Shoppable Videos


+43K
Videos Watched
+2,507h
Time Spent on Site
10.94%
Conversion Rate

Artsabers is a global brand created by a passionate Star Wars fan who lived the fantasy for a long time. After spending many years as part of the fandom, the founder decided that nothing says Star Wars more than the iconic Lightsaber.

As longtime collectors of sabers and forever fans of the epic franchise, the Artsabers team is on a journey to provide an excellent saber purchasing experience to Star Wars fans everywhere.

Their online store welcomes you into the Universe of Star Wars, where they boast a high-quality lightsaber collection perfect for both beginners and enthusiastic collectors.

The force that joined the galactic experience was shoppable video which proved to be a fantastic conversion booster.

Thanks to the video shopping experience offered by VideoWise, we've been able to generate excellent results with our collection of sabers. As we are filming many videos every day, it was essential to find a solution to help us use our videos on the website without affecting our page speed. VideoWise does it all - it engages, converts, and offers a great shopping experience to all visitors.

Arthur Martinson, ARTSABERS

How VideoWise empowered Artsabers to become the Force that increased conversions

When you discover the Artsabers’ collection, you instantly experience the sense of wonder that takes you on an authentic Star Wars journey. The lightsabers are considered more than products by the fan base. Therefore, exposing their exquisite designs and functionality on their website through a simple image wouldn’t have been compelling enough to engage the fans.

What Artsabers needed was a way to bring their products to life, and the best way they could have done that was by integrating VideoWise’s solution in their eCommerce strategy.

VideoWise’s customization features helped the Artsabers to create a steady path to purchase that doesn’t distract the customer from enjoying the storytelling process.

Since its adoption of shoppable videos, the brand increased its engagement and time spent with the content, ultimately boosting the conversion rate.

Their longtime mission to provide an exemplary customer experience to their fans came to fruition once they felt the impact of shoppable videos on their store.Artsabers & VideoWise

 

Performance

+$700K
Driven revenue in just 6 months
17.62%
Engagement rate
+2,507h
Added time on site

Benefits

Video Shopping

VideoWise was the game-changer that brought an entirely new force to the brand’s shopping experience. Their Youtube how-to videos have been converted into shoppable videos designed to bring results thanks to the video experience provided by VideoWise.

Nothing could deliver more value to their Shopify store than shoppable videos, considering the potential of their visually compelling products.

Once they started to count on VideoWise’s performance, their fans started to enjoy the best of both worlds - learning how to use their favorite sci-fi weapons from a video, while also choosing and purchasing the products inside the video without leaving the page.

Making shoppable video the Jedi of their Shopify store, the Artsabers have seen a boost in sales thanks to the user-friendly experience that made viewers feel more connected to the products.

Advanced Analytics

All the data-driven decisions of Artsabers have been supported by the advanced analytics and reports of VideoWise. Tracking the performance of every embedded video on their Shopify store is essential to understanding how the videos work and what can be improved.

Metrics like added session time, conversion rate, engagement rate, influenced orders, ROI, and more can further guide brands like Artsabers to better comprehend their shoppers’ behavior and seize sales opportunities.

 

Why should you install VideoWise on your Shopify store?

Using a video marketing automation tool for your Shopify store has been proven to improve SEO through an average of 2,000 hours of additional session time every 30-days, and boost conversion rates by as high as +18%. VideoWise has the most advanced  video marketing tools for the Shopify ecosystem.

With video marketing providing one of the highest ROI and highest converting media types, it will only see more adoption as time passes. VideoWise allows entrepreneurs of any scale to create a better shopping experience with video. Here are the features that make VideoWise stand out.

Add Videos That Sell - YouTube, Instagram, TikTok, Vimeo, Or Upload.

  • Video Shopping - Turn any video into a shoppable video to boost sales. Fully customizable, swipe-up mobile experience videos that sell.
  • Bulk video embedding - Embed videos on thousands of product pages with automated product-video matching. No code, save hundreds of hours!
  • Find & use relevant UGC from YouTube - Use A.I. to scrape YouTube for positive videos that mention your brand or products and embed them on your site.
  • Powerful video analytics - Track shopper engagement, video performance, video a/b testing, conversions & ROI.

Have More Questions?

See how VideoWise can sell more with video on your store. Put your video content to work today!

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